Visual Connections supports TRMC Industry Campaign
We continue to fight for our industry and thank Visual Connections for their financial support.
Kellie Northwood Talks on 3AW
Kellie Northwood, CEO of the Real Media Collective was interviewed on 3AW, discussing the importance of the printed catalogue.
Visual Connections supports TRMC Industry Campaign
We continue to fight for our industry and thank Visual Connections for their financial support.
R E S E T with Ball & Doggett – Episode 6: Kellie Northwood & Kirsten Taylor
A conversation connecting our industry.
Exciting times ahead with the new partnership of Women in Print Australia and The Real Media Collective.
“Building a strong community, inclusive network enriched with knowledge and support for all women across our industry”.
This statement from their press release celebrates the pillars that frame the Women in Print ethos. We explore the new partnership with two of the key drivers of this exciting new direction. Kellie Northwood, CEO of The Real Media Collective and Kirsten Taylor, Victorian Women in Print Patron.
TRMC launches Industry Insight Series
The Real Media Collective (TRMC) has announced a continued campaign to challenge misrepresentation of the paper and print sector for brands and marketers across Australia and New Zealand.
New research reveals how catalogues that are useful, interesting and offer value can influence purchase behaviours in Australia.
Source: Marketing Mag
Do you think the rise of online shopping is set to put the catalogue industry out of business? Think again, writes The Real Media Collective CEO, Kellie Northwood.
Source: B&T
The Gaia Partnership, in conjunction with TrinityP3, acted as a sponsor and workplace mentor for two students, Yao Yang and Wanting Fu, to understand the carbon impact of both the production and consumption of internet advertising. This article is an adaptation of the findings reported in an article featuring TrinityP3 Business Director, Chris Sewell, on how the students examined Greenhouse Gas emissions from Facebook.
Source: AdNews
In this digital-everything world, the power of engaging with consumers beyond sight and sound can easily get forgotten. The impact of engaging with people on such a personal level through all five senses – touch, sight, sound, smell and taste – can achieve incredible results.
Source: AdNews
BMF takes out Agency of the Year title at 27th Australasian Catalogue Association Awards
‘Best Emerging’ categories awarded at the 27th Annual ACA Awards
Kathmandu and Duffy Books in Homes all big names at the 27th ACA Awards
Winners revealed for Australasian Catalogue Awards 2018
Photo gallery of the night
27th Annual ACA Awards attracts over 600 attendees and showcases a strongly performing print media channel
Aldi, Myer and David Jones all big winners at the 27th Annual ACA Awards
Catalogues are still big for retail