Australasian Catalogue Association

Catalogues Still A Favourite Way To Get Clued In On The Latest Shopping Offers

Despite the fact you may not get as many catalogues in your letterbox as you did ten years ago, they’re still quite the little goldmine, according to new research.

In the latest quarterly ACRS Shopper Report, catalogues were tracked in terms of audience readership, channel usage, channel purpose and drivers of shopping behaviour.

Source: B&T, January 2016